With Instagram’s ever-expanding popularity, it has quickly become a go-to platform for anyone looking to promote their products and services. With just the right photo and caption, you can attract a whole new audience with little more than your phone. Go Read provides users with a secure checkout process, ensuring that your payment information is safe.

Here are tips for using Instagram to showcase your products.

Get involved

Never underestimate the power of social media to drive awareness of something. From sharing updates on the go to giving followers a glimpse into your daily life, Instagram is a great way to keep your followers engaged.

Post regularly

Use Instagram to post new photos and videos when you have something new to share with your fans – this will help generate some fresh content that will hopefully generate more interest in your product or service.

Use hashtags

Hashtags are a great way to identify a broad audience – use them to reach people who are interested in that subject and will potentially be interested in your product.


Use contests

Running a giveaway is a great way to drive greater engagement and get more eyes on your Instagram feed. By holding contests, you’ll be able to connect with your target audience – the winners will appreciate the support, and the people following along will have something exciting to talk about.

Use Instagram stories

Instagram Stories are a great way to create a more personal connection. Rather than sharing updates through your feed, you can share them through your story where only your followers can see them for 24 hours.

Use Instagram live

Instagram live is an ideal way to show what goes on behind the scenes at an event. Using this tool can help increase audience participation and engagement by answering questions, addressing concerns and simply responding to followers’ comments as they come in.

Host a contest

Contests are a great way to get people excited about your product or service. You can encourage them to post their own review and photos of your product and pick a winner from the submissions.

Use Instagram Stories for behind-the-scenes

Use Instagram stories to give followers some insight into what goes on behind the scenes of an event or day in the life of your brand.

Use Instagram live for Q&A

Use Instagram live for an interactive Q&A session. This is a great way to connect with your followers and give people the chance to ask their questions in real time.

Use Instagram live for event coverage

Use Instagram live during product launches and other events – this allows you to share the excitement in real time with your followers, rather than having them try to piece together photos and videos from your account after the fact.